Broadcom Integrates Westcon as Symantec Authorized Distributor in Asia

Broadcom has appointed Westcon as the authorized distributor of the Symantec product line in Asia-Pacific, choosing channel tasks for the security provider after its acquisition in mid-2019.

The regional settlement follows the launch of a revamped Broadcom accomplice program that features a new classification of aggregator status, designed to provide improved ranges of prices, margins, and ecosystem benefits.

As a distributor, Westcon is responsible for generating “long-term, profitable and predictable growth” for the vendor through specialized cyber-vendors, gross sales activation and demand-driven technology actions based on data.

“We are completely focused on providing the solutions, support and services that partners rely on from Westcon-Comstor, which have made us the leading specialist cybersecurity distributor in the region,” said Patrick Aronson, vice president of the government of Asia-Pacific. in Westcon.

“This allows us to provide long-term and loyal Broadcom partners with even more flexible, responsive and agile support. We are confident that the new approach will lead to even higher levels of end customer satisfaction and loyalty.

In August 2019, Symantec bought corporate security assets from Broadcom in a $ 10.7 billion deal, which resulted in the massive departure of workers in Australia, Singapore and Hong Kong before the end of 2019.

The transfer also left the channel to choose the items after the acquisition due to the subsequent disbandment of the cybersecurity provider’s self-service license renewal portal, causing confusion among users and end users alike.

Westcon’s appointment comes less than two months after the distributor signed an agreement with Sumo Logic across Asia-Pacific in a transfer designed to build capacity in a growing regional DevOps market .

The intention of the partnership, fully revealed by Asia Channel, is to reduce complexity for buyers migrating workloads to the cloud, focusing on organizations hampered by a lack of ability to analyze high ranges of information by existing instruments.

At the heart of these efforts is Sumo Logic’s Steady Intelligence Platform, now delivered through the channel to help prospects automate knowledge across functions, infrastructure, security, and the web of issues. Plans are also in place to provide prospects with real-time analytics and insights from a ‘single cloud native platform’, leveraging Westcon’s experience in DevOps, cybersecurity and the cloud. during.