Despite the hype around the metaverse deflating and the drop in non-fungible token (NFT) trading volume in the second quarter of 2022, organizations, brands, and celebrities around the world are still flocking to apply for associated marks.
As it happens, the latest additions to the space are Spanish football clubs FC Barcelona and Real Madrid CF, who interestingly filed a joint cryptocurrency and metaverse trademark application, according to the lawyer. meta brands towards Mike Kondoudis who share the news on Twitter on August 11.
The El Clásico rivals filed the trademarks on August 5, covering virtual reality games, non-downloadable virtual clothing, shoes and headwear, downloadable blockchain transaction management software, e-wallet software, etc
In the meantime, these two football titans are far from the first to join the budding space. In early July, British football club Crystal Palace filed a trademark for its crest, covering NFTs, cryptocurrencies, crypto exchanges, virtual clothing, sports equipment and more.
In addition, French soccer powerhouse Paris Saint-Germain jumped on the NFT bandwagon in late March when they requested NFT-backed multimedia, virtual clothing, sportswear and electronics, as well as as crypto wallets and crypto transaction management.
Football players themselves are venturing into the NFT space, including David Beckham who filed three trademarks in April, for NFTs, digital tokens, virtual apparel and footwear, and virtual events.
In early June, the English Premier League (EPL) as a whole applied for two trademarks with the United States Patent and Trademark Office (USPTO) – for its “lion’s head” name and logo, and for the ” love cup trophy”. .
On top of that, Cristiano Ronaldo has signed an exclusive NFT partnership with crypto exchange Binance to create several NFT products on the platform, as Finbold reported in late June.
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