The National Basketball Association last month opened a new NBA store in Metro Manila at Mega Fashion Hall in SM Megamall, Mandaluyong City.
The new store, managed by Titanomachy International Inc. (Titan), is the league’s 29th international store. It opened on May 6.
It features official NBA merchandise from all 30 teams and special merchandise from Nike, Jordan Brand, Mitchell & Ness, New Era, Funko, Panini, Wilson and more.
The huge selection of merchandise NBA fans can expect includes jerseys, shirts, shoes, headwear, accessories, gear, memorabilia and collectibles. The store will also offer locally designed shirts.
Inside the store, fans will be greeted by a photo wall decorated with an NBA-themed podium, measurements and footprints of notable NBA players and legends.
The retail experience will also incorporate signature features, including a digital sign displaying live NBA games, scores and highlights, and a kiosk incorporating virtual photo booth technology that will allow fans to pose for a photo with selected players from each NBA team.
Here are some pictures of what you can expect inside the league store:
Lesley Rulloda, the NBA’s global merchandising manager for Asia, said that with the opening, they plan to make the Philippines a premier shopping destination for NBA fans.
“We are thrilled to welcome our passionate fans to Metro Manila’s new NBA store and position the Philippines as a premier shopping destination for NBA fans across Southeast Asia,” Rulloda said.
“Through our partnership with Titan, we look forward to providing Filipinos with an authentic retail experience that complements our e-commerce destination as we celebrate their fandom with the widest range of NBA merchandise in the country,” a- she added.
Titan General Manager Mike Ignacio said the store is perfectly located in the Philippines, with Filipinos being some of the most dedicated NBA fans in the world. He said they have been instrumental in growing our e-commerce business.
“Opening the NBA Store in one of the largest shopping malls in the country is the next logical step in providing Filipinos with a seamless physical and online shopping experience that provides unprecedented access to exclusive NBA merchandise,” said Ignacio.
The NBA Store is open daily from 10 a.m. to 10 p.m. Fans can also access the store through its official online website NBAStore.com.ph. —Rosette Adel
